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Friday, December 19, 2014

Wal-Mart's History Of Copying Rivals

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Thursday, December 11, 2014

Why Retailers Keep Sending You Catalogs

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Why Retailers Keep Sending You Catalogs | Intelliretail.com
Many things made with paper have become relics because of computers and the Internet: the Rolodex, multi-volume encyclopedias, even physical maps.

Now take a look in your mailbox or somewhere around your house. There's a good chance you'll see a shopping catalog, maybe a few of them now that it's the holiday season.

So why, in the digital age, are they still around?

Source: Here's Why Retailers Keep Sending You Catalogs : NPR

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Wednesday, December 3, 2014

Why Online Shopping Is A Nightmare For Retailers

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Every major retailer is investing heavily in e-commerce and many are closing physical stores as more and more consumers shop online.

It might sound like a money-saving move to shift more business online.

But due to shipping and packaging costs, as well as higher rates of returns, some retailers end up losing money online - xosts can run as high as 25% of sales for retailers that outsource their e-commerce operations.

Source: Why Online Shopping Is A Nightmare For Retailers | Business Insider India

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Friday, November 28, 2014

A brief history of Black Friday

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A brief history of Black Friday | Intelliretail.com
The modern use of "Black Friday" didn't come from: sales records going from red ink (losses) to black ink (profits), a stock market scam in 1869 (that did happen, though), employees calling in sick the day after Thanksgiving to have a four-day weekend, the American slave trade. Thankfully, the truth is far more interesting.

The term "Black Friday" originates with Philadelphia traffic police in the mid-20th century - for the day following the Thanksgiving holiday every year when the traffic in downtown (Center City) Philadelphia became almost unmanageable . They called it "Black Friday," because of the massive traffic jam that they dealt with all day due to shoppers, and then all night due to the Army-Navy football game.

Every 'Black Friday,' no traffic policeman was permitted to take the day off. The division was placed on 12 tours of duty, and even the police band was ordered to Center City. It was not unusual to see a trombone player directing traffic."

Source: Black Friday: a brief history of madness and discounts

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